Thermik's 40th anniversary celebration falls right in the middle of the global economic crisis. And it is worth celebrating, because it is thanks to forward-looking corporate planning that despite the global economic crisis and negative economic sentiment, the company doesn’t drop into the red or lay off employees at any time. Yet something must be done.
The analysis of a renowned auditing firm confirms the assumption that the management at the Pforzheim location would become more and more complex in the future, since there would be different levels of understanding according to generation and long-established forces would no longer be able to surpass past successes, but would always use these to counteract innovations. The stagnation phase during the time when Hofsaess was no longer in the company confirms this assessment. But a successful restructuring would take half a decade to a decade and place a heavy burden on management capacity. This was partly due to a shortage of skilled workers that lasted for decades. A different, unconventional, and riskier way must therefore be found, but one that, if successful, would allow for a flying start. In addition, a move from Pforzheim would also abruptly cut off the many unofficial information channels to local competition and thus improve another strategic position. In fact, since the departure of Thermik from Pforzheim, local competitors have no longer developed economically, and in some cases have even had to be restructured. The relocation of the company headquarters begins to take shape. At first, however, only in the head of the managing director. All options in German-speaking countries, including Switzerland and Austria, are initially open.